Promotional campaign for „Vogue“ at Frankfurt Airport

In October Saarbach’s marketing team opened the fashion season in the magazine world with a window display at Frankfurt Airport. A window in the particularly busy Relay Shop in the middle of Departure Hall B in Terminal 1, where the check-ins for important airlines such as Lufthansa, Asiana Airlines, United Airlines and Singapore Airlines are situated drew attention to the new issues of the Italian, British and American „Vogue“ for a whole week. Saarbach additionally designed and produced a placard with the relevant covers and headlines for the window display.